4 Social Media Marketing Tips for B2Cs
Think companies are spending a lot on social media now? According to Duke University’s Fuqua School of Business, the social media spending of U.S. firms is expected to rise 150 percent over the next five years. If your reaction is that you couldn’t dedicate more hours to your activities on social networking sites without cloning yourself, take heart. Most marketers could strengthen their social media programs by making better use of tools and techniques already available to them.